News : mBlox and Industry News
mBlox and Industry News
Read what the press is saying about mBlox around the globe:
mBlox in the news
Tue, 9 Mar 2010 Mobile Marketing Magazine
mBlox mTicketing seminar for the public transport sector - Just the Ticket!
David Murphy, Editor of Mobile Marketing Magazine, writes "I'm at an m-ticketing seminar organised by mobile transaction network mBlox. The audience is a mix of mobile operators, press and transport companies, with the transport companies in the majority, Most are there to hear what some of the early pioneers in mobile ticketing have to say about their experiences; in particular, no doubt, to learn what mistakes they made, so they can avoid making the same ones themselves.
There have been two case studies so far, one from Swedish train operator SJ Rail, the other from bus company Arriva. The thing that struck me about both is that the delivery mechanism for the m-ticket in each case is vanilla-flavoured SMS. In both cases, the reasons for this are concerned with reach and inclusivity. 1-D and 2-D barcodes may be sexy, but not all phones can handle them. As Mike Woodhouse, Marketing Manager UK Bus, for Arriva said when explaining why the company went for an SMS-based solution:
"We want it now. Yes things are happening with things like NFC. But two years ago, they told me NFC was two years away, now they say it's still two years away, maybe two and a half." He added that due to the design of the Arriva tickets, "our scanning device is called the driver".
And this on the day that Russell Buckley, of AdMob and the Mobile Marketing Association, and a resident of Germany, put out a tweet saying: "Why is the #Lufthansa online checkin system always so flaky? Only seems to work 50% of the time #fail". This system, which has been widely lauded, does use a mobile barcode.
So while mBlox Executive Chairman Andrew Bud may have a vested interest when he describes SMS as "the greatest mass market interactive media that the world has ever seen", as he did earlier today, you have to concede that for the moment, he may have a point."...
Tue, 17 Nov 2009 Mobile Marketing Magazine
mBlox Sender-Pays Data Powers Mobile Bus Ticketing
UK bus operator Arriva has launched an m-ticketing service for all of its regional services in England, Scotland and Wales. The service has been created using mBlox Sender-Pays Data, which enables consumers to buy data-rich content via their mobile, and pay only the price of the content itself, without incurring any data download charges to their mobiles....
Tue, 17 Nov 2009 European Environment Agency
mBlox Powers European Environment Agency for Air Quality SMS service for European Citizens
The European Environment Agency (EEA) have expanded their Eye On Earth portal to include a new application, AirWatch, which provides information on air quality to more than 500 million people across Europe.
The EEA works with mBlox as its short message service (SMS) transaction partner for the Eye On Earth portal, leveraging its mobile transaction network that can instantly send a message to more than 3 billion people across nearly 200 countries.
"SMS is an ideal component of the Eye On Earth service, as it is environmentally friendly and the ubiquity of SMS means that the service is accessible to everyone through mobile phones and the internet, irrespective of international borders," said Andrew Dark, CEO of mBlox....
Mon, 14 Sep 2009 Sendster.co.uk
Sendster launches SMS marketing solution for local businesses, powered by mBlox
Sendster, a UK mobile marketing company, has launched a simple to use, low cost text-message based marketing service designed specifically for the 4 million local UK businesses employing 10 people or less.
Sendster allows local businesses to quickly notify customers of last-minute (perishable) offers, in-store events and other marketing opportunities.
The Sendster text-based marketing service is powered by mBlox's global mobile transaction platform, designed exclusively to manage mobile messages and data reliably between all mobile operators at the fastest possible speeds. Understanding the importance of working with a trusted partner who can provide the guidance and security to deliver its services, mBlox ensures that Sendster's text marketing messages are delivered in a rapid and secure fashion.
...
Wed, 5 Aug 2009 MobiHealthNews
Free to end user text messages: An mHealth opportunity
Free to End User (FTEU) text messaging could create a clear go to market strategy for healthcare companies looking to leverage text messages in their offerings....
Tue, 4 Aug 2009 Wireless Week
mBlox Launches FTEU Service in U.S.
Wireless Week describes mBlox's revolutionary Free To End User text messaging solution in the US, which enables many new mobile consumer services....
Tue, 3 Mar 2009 Mobile Industry Review
Video interview with Andrew Bud about mBlox Sender Pays Data solution
At Mobile World Congress, M.I.R. made a b-line for the mBlox stand to find out more about their Sender-Pays Data offering. It's highly innovative. Andrew briefly explains the concept in the video...
Thu, 19 Feb 2009 bnetTV.com
Video interview with Brian Johnson about SMS adoption in the US and mBlox Sender Pays Data
Video interview with Brian Johnson of mBlox, who discusses an exciting new offering called Sender Pays Data, which encourages people who might be wary of downloading when they are not sure of the additional download charges that may be incurred...
Fri, 19 Sep 2008 Mobile Entertainment mBlox exec chairman calls for revision of mobile ad business models. The mobile advertising industry needs to adopt a 'sender pays' model for data if rich media is to work as part of campaigns.
mBlox: advertisers should pay for the data they use
Thu, 18 Sep 2008 Wireless and Mobile News
Obama wins text votes during CTIA
SMS text message voters at CTIA Wireless I.T. & Entertainment industry tradeshow in San Francisco "elected" Barack Obama the next President of the United States with text messages during the show ...
Thu, 24 Jul 2008 Wireless Week
Off-Portal Content in the Crosshairs
Everyone in the U.S. off-deck mobile content space wants the fledgling industry to grow. But the industry has to figure how to do so while weeding out the bad actors before federal regulators step in....
Wed, 18 Jun 2008 Brand Republic
Charities celebrate Mandela's birthday with SMS campaign
Nelson Mandela's charitable organisations have launched an international SMS service to allow millions of people to donate money by texting a 90th birthday message to the former South African president...
Fri, 2 May 2008 Forbes
Cellphones that could save your life
When fierce storms hit California in early January, submerging streets and felling power lines, Steve Livingston was prepared. Armed with a text message alert from the San Mateo County Office of Emergency Services, he dodged the flood and made it home safely....
Wed, 30 Apr 2008 MocoNews
Fighting Crime 160 Characters at a Time
A widespread text messaging service is launching today that will allow people in the U.S. and Canada to submit anonymous tips involving crimes via text messaging. The service is being powered by mBlox...
Mon, 28 Apr 2008 www.mblox.com mBlox is proud to have been shortlisted for two Mobile Messaging Awards. Winners will be announced at a Gala Awards Dinner to be held at the Mandala Beach Restaurant in Cannes on 8th May.
mBlox Shortlisted for Mobile Messaging Awards
Sat, 26 Apr 2008 mBlox.com mBlox is pleased to have been nominated jointly with Myxer for a 2008 Meffys Award. mBlox and Myxer are niominated for the Music Service Award for Myxer Mobile Music. Winners will be announced at the Meffys awards gala dinner on 8th May in Cannes, France.
mBlox Shortlisted for Meffys Award
Tue, 8 Apr 2008 CNBC With the addition of five major carriers to distribute MySpace alerts via mBlox, more than 90 percent of MySpace users are now able to receive these alerts. MySpace users can register for MySpace text message alerts by logging into http://www.myspace.com, then clicking the "Text Alerts" link displayed on the User Homepage
MySpace Partners with mBlox
Tue, 19 Feb 2008 vnunet.com
Operators hail mobile messaging 2.0
Mobile email, music and multimedia messaging are predicted to soar in Europe as operators become more confident that such services can provide steady and sustained revenue growth...
Mon, 18 Feb 2008 160Characters
Off-Portal Revenue Set To Grow
Carrier off-portal revenues could double in three years to make operators $8 billion from off portal content in 2011 suggests research by mBlox. Mobile content players have been struggling...
Thu, 14 Feb 2008 Mobile Entertainment
mBlox to WAP Bill the Planet
mBlox has teamed with Valista to launch a global WAP billing platform....
Tue, 12 Feb 2008 SMS Text News
mBlox launches global WAP billing platform
mBlox, the world's largest mobile transaction network, has launched a global WAP billing platform. It's launching first in the UK where it's Payforit accredited - meaning it'll work cross-operator. This is rather smart....
Mon, 11 Feb 2008 MocoNews
mBlox Figs
Mobile transaction network mBlox announced it enabled over two billion transactions throughout 2007...
Mon, 11 Feb 2008 Mobile Marketing Magazine
Talking mBlox
mBlox has kicked off the show by revealing that it successfully delivered over 2 billion application-to-person transactions in 2007...
Thu, 31 Jan 2008 160Characters
GSMA 2008 Awards - mBlox shortlisted for Best Mobile Messaging Service
The nominations for the 13th Annual Global Mobile Awards have been released by the GSMA. There are 15 categories which include Best Mobile Messaging Service and Best Use of Mobile for Social & Economic Development...
Mon, 3 Dec 2007 ME
ME Top 50 Exec list revealed
Dustin Moskovitz, co-founder of Facebook, has poked his way into Mobile Entertainment's annual Top 50 content execs list. He joins 49 others from all corners of the globe and all links in the value chain. There are representatives from handset companies, operators, billing providers, D2C specialists, content publishers and more...
Sat, 1 Dec 2007 Wireless Week
Opening Up the Ports
Is the tide turning for off-portal? Slowly but surely, industry professionals see it happening. It's been a quandary for the U.S. off-portal industry. The general theory is off-portal content makes up about 30% of content revenues in the United States, with the other 70% coming from on-portal...
Wed, 21 Nov 2007 iMedia Connection
How to mobilize a TV audience
From the first time home viewers sent text messages via their mobile phones to vote for their favorite "American Idol," they were clearly hooked. The first night, 50,000 votes were cast, and the numbers continue to climb...
Wed, 31 Oct 2007 NOC
Mobile messaging market booming as UGC, social networking and participation drive market 23 October 2007
The mobile messaging market is on fire, according to industry insiders, with rapid growth in social networking, participation media and a raft of new and clever applications driving it along...
Wed, 24 Oct 2007 Digital50.com
mBlox Ranked 12th in Deloitte's US Wireless Fast 50
mBlox, the world's largest mobile transaction network, has been ranked 12th on Deloitte's US Wireless Fast 50, a ranking of the 50 fastest growing wireless companies by Deloitte & Touche USA LLP, one of the nation's leading professional services organizations...
Tue, 16 Oct 2007 TMCnet
mBlox Partners With Mobile Complete to Help Power the Next Generation of Mobile Business Applications
mBlox Partners With Mobile Complete to Help Power the Next Generation of Mobile Business Applications SAN FRANCISCO & SUNNYVALE, Calif. --(Business...
Thu, 11 Oct 2007 Hollywood Reporter
Digital debate heats up as MIPCOM winds down
think about money each time they use it,' he said. MBlox executive chairman Andrew Bud suggested a sender-pays model to avoid consumers getting...
Mon, 17 Sep 2007 160Characters
Messaging Aid For NGOs
Mobile technology organisation kiwanja.net has launched nGOmobile, a free to enter competition to help grassroots NGOs take advantage of text...
Tue, 4 Sep 2007 Computer world
A2P msgs tk 4 us biz
Although its common elsewhere for businesses to send application-to-person (A2P) text messages to cell phones, U.S. carriers have been slow to offer the service, says Steven Livingston, chief marketing officer at mBlox Inc. in Sunnyvale, Calif ...
Tue, 4 Sep 2007 FinExtra
UK telcos launch mobile payments system
The UK's major mobile phone operators - Orange, Vodafone, T-Mobile, 3 and O2 - have launched a payment system that allows subscribers to use their handsets to pay for low value...
Mon, 3 Sep 2007 Personal Computer World
Ebay launches text bidding service
Service that was available in Spain comes to the...
Sat, 1 Sep 2007 TMCnet
Mobility: Content: A cut above
(Total Telecom Via Thomson Dialog NewsEdge) Innovation in the premium SMS market is being stifled by mobile operator revenue-sharing models, with smaller content providers and aggregators being hit the...
Thu, 30 Aug 2007 Brand Republic
EBay rolls out mobile bidding
LONDON - EBay is launching mobile bidding in the UK, France and Belgium, allowing users to monitor auctioned goods while on the...
Thu, 30 Aug 2007 160Characters
SMS Extends eBay Bids
Bids on eBay can now be monitored re-bids submitted with SMS in the UK, France, and Belgium. The new service means that people bidding on eBay can stay on top of the progress of their bid, via mobile alerts that are sent automatically to their phone when they are out...
Sat, 25 Aug 2007 IP Communications
ClickandBuy Taps mBlox for Worldwide SMS Project
ClickandBuy, a hosted ePayments provider for digital content and services, announced its new SMS worldwide service from mBlox, which will enable text-messaging services for consumers and merchants throughout Europe and the United...
Tue, 21 Aug 2007 RCR Wireless News
The wild, wild west is on its way out
1 Advertisement Editor's Note: Welcome to Reality Check, a feature for RCR Wireless News' new weekly e-mail service, Mobile Content and Culture. We've gathered a group of visionaries and veterans in the mobile content industry to give their insights into the...
Mon, 20 Aug 2007 Digital WebCast
ClickandBuy Chooses mBlox for Worldwide SMS Project
NEW YORK, BUSINESS WIRE -- ClickandBuy, a hosted ePayments provider for digital content and services, today announced its new SMS worldwide service from mBlox, which will enable text-messaging services for consumers and merchants throughout Europe and the United...